West Berkshire Council

West Berkshire delivers pioneering travel app for parents and young people

West Berkshire Council have supported the development of a pioneering smartphone app

RouteGuard

In a joint venture with award-winning transport safety consultancy, Agilysis Ltd, West Berkshire Council have supported the development of a pioneering smartphone app that  uses geolocation technology to give reassurance to parents/ guardians and security to children for their local unaccompanied journeys.

In recent years, the Traffic and Road Safety team at West Berkshire Council have been considering the potential for developing technology solutions that support parents and young people who want to confidently pursue independent and active travel, such as walking and cycling.

The new RouteGuardapp will be available to download from Apple and Google Play stores. As the RouteGuardian, parents will be able to plan, monitor, and adjust routes and pre-defined zones encouraging mutual agreement with their child.

Cheryl Evans, Senior Road Safety Officer at West Berkshire Council commented:

"Year after year we hear young people say that they would love to travel independently by walking or cycling more. We know that encouraging them to be active will give them a healthier life as an adult.

But, as parents and guardians, we often face another concern - that if we allow our young people that level of freedom, we might be exposing them to other risks. So, we have developed a pioneering new app that helps families to plan travel together - providing reassurance for parents and young people alike."

In order to use RouteGuard, the app requires parents and guardians to use a code which will only be issued by a registered school or local authority. This is to ensure that the app is only being used by legitimate guardians. It is free for all schools and local authorities to sign up, which can be done via the RouteGuard website.